KW Bloomington
Sell with KW Bloomington

Get the real
number — before
you list.

No wishful pricing. Send us your address and we'll pull the comps that actually matter on your block, then walk you through the number in person.

Free · no obligation · a real agent follows up within 24 hours. Curious what you'd walk away with? Run your net sheet →
Micah and Stacey Heath holding a Micah Heath Real Estate for-sale sign in front of the Bloomington limestone sign
How we price

A number you can defend, not just hope for.

Most homes that sit too long were priced on a wish. Here's how we land on yours — and why the $399K comp on your block probably isn't your comp.

01
The right comps

We pull recent sales on your block and in your school district — not the whole zip code — and weed out the ones that look similar but aren't.

02
The honest read

Condition, layout, and what a buyer will actually pay in this market. We tell you what helps the number and what quietly hurts it.

03
Your strategy

A list price with a plan for the first 21 days on market — and a clear read on where a softening market changes the math.

What you get

Marketed seriously.
Moved without surprises.

Backed by the KELLER WILLIAMS® national network — and an agent who answers the phone.

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Professional photography
Shot to sell — natural light, wide frames, the angles buyers scroll for.
→
MLS + full syndication
Your home on every major portal the day it goes live.
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The KW national network
Exposure to relocating buyers referred in through Keller Williams agents nationwide.
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Honest, on-time communication
You'll never chase us for an update — under contract, inspection, appraisal, clear-to-close.
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Negotiation that protects you
We tell your buyer the truth early, so the deal holds together to closing.
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Open houses that work
Targeted, well-marketed, and tied to the first-weekend momentum that matters most.
The 14 days before listing

What we'd do to your house first.

Small, high-leverage moves in the two weeks before we go live — the ones that actually move the number and the timeline.

✓Declutter and depersonalize the high-traffic rooms
✓Fix the small things buyers fixate on
✓Deep clean and stage what you already own
✓Lawn, entry, and first-impression curb appeal
✓Pre-list pricing walkthrough, room by room
✓Photo-ready punch list the day before the shoot
What we tell every seller

You'll hear the real number before you list — even when it isn't the number you hoped for. A home priced on a wish sits; a home priced on the comps that actually matter sells.

Selling questions, answered

How do you decide what my home should list for?

Against the comps that actually match — your block and your condition, not the whole zip code. We walk the home, pull the sales that look like yours, and tell you the real number before you list, even when it isn't the number you hoped for.

What is a seller net sheet?

An estimate of what you walk away with: the sale price minus your mortgage payoff, the commission you agree to, title and closing work, and Indiana's property-tax proration. Our free net sheet models it in a minute; once you send us the address we build the real one from matching comps.

Are commissions negotiable?

Yes — commissions are fully negotiable, and the listing agreement puts the rate you and we agree to in writing alongside the pricing strategy, timing, and marketing plan.

How long will it take to sell?

The first 21 days on market tell the story. A home priced on matching comps and marketed hard from day one draws its serious buyers early; a home priced on a wish sits, and the eventual price cut costs more than pricing right at the start.

Send me the address.
I'll tell you the real number.

Call